Describe your company's ability to bring the best and brightest to
Lower Manhattan.

Relevant information may include:

• a profile of your employees and / or your management team,
• a longer description of your product or services,
• a description of how you create value for your customers or clients and your competitive advantage or aspiration within your industry,
• your plans for growth in Lower Manhattan, and
• what amplifier effect your company may have in attracting other talent and companies to the neighborhood.

Describe your company's ability to promote LoMa as an innovation hub.

Relevant information may include:

• recent media coverage of your company,
• planned marketing campaigns,
• a description of what your company would do to promote LoMa if you were announced a finalist or winner of Take the HELM, and
• a description how your Lower Manhattan office will link to your client interactions and company identity, whether through events, marketing campaigns, or other means.